just a week ago Epic Games announced a solidarity campaEsports Extrasto raise money with which provide humanitarian aid to Ukraine during the Russian invasion. During the duration of this initiative, the company will donate all the money obtained from the direct sales of Fortnite to several non-governmental associations that are collaborating with the citizens of the country. In less than 24 hours, more than 36 million dollars had already been raised, and now the company has announced that practically that figure has doubled.
As of March 25, that is, last Friday, the community of players of Fortnite had already made purchases worth 70 million dollars. All this money will be used to “provide humanitarian aid to people affected by the war in Ukraine,” according to Epic Games itself in an article published on its official blog. At the moment, the associations that will receive these funds are Direct Relief, UNICEF, the United Nations High Commissioner for Refugees (UNHCR) and the World Food Program (WFP).
This initiative of solidarity with the Ukrainian people is one of the most successful, although it is not the only one: other video game companies such as Square Enix or The Pokemon Company have made public donations to organizations that help people affected by the invasion, at the same time that charitable initiatives have been organized such as the launch of a new level of DOOM 2 designed by John Romero or the bundles solidarity like Itch.io or Humble Bundle, two packs that have raised more than 15 million dollars between them.
How to collaborate with Ukraine through purchases in Fortnite?
Those people interested in collaborating with this charitable action through purchases in Fortnite they can do it until Sunday April 3date until which any purchase with real money will be taken into account within the battle royale free, which includes paVos packs, fortnite clubbattle pass giveaways, and cosmetic packs such as the void dweller, which is sold for real money. Purchases of in-game cosmetics and V-Buck Cards made at brick-and-mortar stores will also be included if they are redeemed in-game during this time period, while the use of turkeys in Fortnite not be included as they are not considered purchases with real money.