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Graphics cards even cheaper? Insiders are promising “aggressive” price cuts very soon

One can argue about when a certain product is cheap or not. What is certain, however, is that the prices for graphics cards have fallen bit by bit in recent months. According to current rumours, further price reductions are imminent very soon or at the end of August.

This is reported by both the Chinese website ZOL and the YouTube channel Moore’s Law is Dead (via PC Games Hardware), which is known for leaks with different hit rates. However, only certain models may be affected and their costs may increase again relatively soon thereafter. But let’s first look at the price reductions that may be pending beforehand.

In the following article you can find out why the new RX 6700 from AMD can already be a real insider tip at its current price point:

The new graphics card is becoming a real price/performance tip and hardly anyone notices

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Why would GPU makers keep cutting prices?

The main problem is said to be a combination that has already been discussed several times in the past few months: Overfull warehouses with current GPUs on the one hand and the upcoming release of the new GPU generations RTX 4000 and RX 7000 on the other – and the closer it gets Release approaches, the more this problem potentially worsens.

According to ZOL, the board partners of AMD and Nvidia are therefore very concerned about not being able to sell their inventory on time. A source from Moore’s Law is Dead (MLID) even states that Nvidia has therefore taken graphics chips from the current Ampere generation RTX 3000 back from the manufacturers, while in return they have placed large pre-orders for chips from the new Ada Lovelace generation RTX 4000 .

ZOL and MILD agree on possible aggressive Price cuts due at the end of August. However, Moore’s Law is Dead is more specific in relation to Nvidia and, as can be seen in the following screenshot from the appropriate video, states that this only applies to models with the high-end GA102 chip (RTX 3080 to RTX 3090 Ti). The RTX 3090 (Ti) is said to be slowly becoming scarcer again, so the biggest price reductions are to be expected for the RTX 3080 (Ti).

If you believe Moore's Law is Dead, high-end models like the RTX 3080 Ti in particular will soon become cheaper.

If you believe Moore’s Law is Dead, high-end models like the RTX 3080 Ti in particular will soon become cheaper.

High-end performance is the focus

In principle, a focus on selling graphics cards with a GA102 chip would be understandable. After all, the RTX 4000 is expected to initially only appear in the form of the fastest model, the RTX 4090 (Ti) – and that is the one that most likely steals the show from current high-end GPUs like the RTX 3090 (Ti).

It also sounds plausible that larger price reductions can be expected from Nvidia, since the RX 6000 models tend to be a bit cheaper. The RTX 3080 with 10 GB is currently available from around 800 euros, while the competitor RX 6800 XT is available for 50 euros less. The RTX 3080 Ti is around 1,000 euros, you can get the RX 6900 XT for just under 900 euros instead.

Another possible factor: the release date. According to current expectations, RTX 4000 is coming in October and RX 7000 in November. Accordingly, AMD would simply have a little more time to empty the warehouse.

If the warehouses are emptied enough, the prices for the current high-end models could rise again in return. It is therefore conceivable that the price reductions to be expected according to current rumors will only be of relatively short duration.

In this article you can find out why the business figures recently published by Nvidia for the second fiscal year 2023 could indicate that further price reductions are imminent:

Why suddenly it could be a good time to buy a current graphics card

How do you rate the latest rumours? Do they make you sit up and take notice, do you think they are completely insignificant, since you no longer buy current GPUs so close to the release of new generations, or is it something in between? Feel free to write it in the comments!


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