Connect with us


Ubisoft announces general price increase of their games, this is the new standard

What Sony set in motion at the beginning of this generation of consoles is being followed by more and more publishers. So now also Ubisoft, who are raising the prices for new game production.

For Ubisoft, going forward, that means big AAA production going to market for $70, which for us should mean $80 starting with Skull and Bones in November.

In an interview with Axios, Ubisoft CEO Yves Guillemot said:

“Skull & Bones is the first title of November to sell for new-gen consoles at $70, a price that other publishers have been asking for in recent years and that Ubisoft had not previously set in the long term. Some of the games will be priced the same as the competition. The big AAA games are $70.”

Ubisoft is primarily following Sony, who initially apparently aimed for even higher prices for games of the current generation before there was internal resistance to this. Sony’s idea at the time was probably 100 US dollars for a large production. This was followed by EA, 2K Games, Activision, Square Enix and Co.

Prices are set in consideration

However, this does not mean that all Ubisoft games will cost a flat rate of EUR 80. According to the publisher, one will also orientate oneself to competitors here, as well as ultimately to the actual production costs.

One example is Assassin’s Creed Mirage, which appears for a relatively cheap EUR 49.99. Ubisoft justified this with the comparison to Assassin’s Creed Valhalla and the scope the RPG offered.

Microsoft, on the other hand, is still quite cautious on this point, having not yet released a first-party game of this generation for such a high price.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published.


More Posts

EXTRAS1 min ago

Do you want an RTX 40 and do not know if your source is suitable? NVIDIA responds

Of course we cannot say that there has not been a stir with everything that has been assembled in relation...

News9 mins ago

False positives mark the initial stretch Play-In

Despite having left behind the most critical time of the pandemic, the coronavirus can still radically change plans at the...

Games15 mins ago

Dragon Ball: Broly is not the most unusual Saiyan, but a completely different character

Sorry Broly, there is another even more extraordinary Dragon Ball Saiyan – please don’t get excited! Warning, this article contains...

News29 mins ago

Bungie is already working on a patch to fix the Baron quest in Destiny 2

While we are immersed in the Treasure Season in Destiny 2 (and we look forward to Eclipse in February of...

News51 mins ago

Marvel Officially Unveils Ultron’s God Form

The villain is combined with Vibranium and Asgardian magic. The characters of Marvel have been characterized throughout their lives by...

News1 hour ago

Check out PSVR 2 for PS5 in the trailer – “This will give the VR scene a big boost!”

Sony presented PSVR 2 in detail in a trailer. Here are the first impressions of VR games and a few...

Games1 hour ago

If you play alone and you like action RPGs, you have to take a look at Stray Blade

For lovers of the most classic action RPG, I have good news, because Stray Blade arrives to fill a gap...

Games1 hour ago

The 10 best Instant Gaming deals on PC in the first weekend of October

Offered by Instant Gaming We enter the month of octobera crucial month in this wonderful world of video games that...

News2 hours ago

Ed Sheeran joins Pokemon with Celestial, a song that will appear in Pokemon Scarlet and Purple

For the 25th anniversary of Pokemon there were a few world-renowned artists who composed songs dedicated to the popular saga....

Games2 hours ago

Adidas and Yu-Gi-Oh! present their sneakers and they are what your feet need

Surely a pair of Yu-Gi-Oh! they give you luck in your next game. Adidas, like other brands of sneakers, is...