“We are committed to E3”, the ESA pronounces itself before the catastrophic march of Sony, Microsoft and Nintendo

Yesterday we echoed a very hard blow to E3. Nintendo, Sony and Microsoft they will not be present at the most important digital entertainment fair in the world. This has not escaped the radar of its organizers, the ESA, which has been quick to respond to the catastrophic leaks.

The one that was supposed to be the triumphant return The presence of E3 has been cut short by the news that the three giants of the video game industry (and more and more, thanks to purchases such as Microsoft’s by Activision) are not going to be present at your usual summer showcase. Today we have statements in this regard, although not as direct as we would like.

Esports Extrascolleagues have been able to see a message sent within ESA that comments on the news: “As you have probably seen, Esports Extraspublished an article about E3 last night. Even though We cannot comment on your statements. concrete, we want to share our commitment to the future of E3”, says the message.

After that, they talk about their collaboration with ReedPOP, the organizer of other events, such as PAX in the US and Comic Con, stating that they are the best partner to organize the return of E3. Even so, they understand that they are in a difficult position, and that to bring the fair back to life it is a great challenge. With that in mind, despite the controversial absences, they remain committed to their vision of the event.

Not only that, but even months before its 2023 edition, ESA and ReedPOP are already thinking about the commercial strategy for the event of 2024. Will next year’s event have the same fate as this one? Will it have a different shape than what we are used to? For now, it’s time to focus our sights on next June.