Behind the acquisition of Activision BlizzardMicrosoft is now throwing the house out of the window at the marketing level with their Xbox Series X|S consoles for Christmas. For this, Xbox has made a large investment in the well-known Sphere. Located in Las Vegas, the Sphere is a sphere formed with a million LED panels. Basically it is an orb created with millions of LEDs to transform it into an unprecedented screen.
This sphere has dimensions of 157 x 112 meters highand comes to life through none other than 1.2 million LED panels. Taking into account that each panel uses 48 individual LEDs, we are talking about a sphere-shaped screen made up of 57,600,000 LEDs. If we talk about price, the Sphere had a manufacturing cost of 2.3 billion dollars. Well, this is where Xbox has begun to advertise its products.
Xbox intensifies marketing for Christmas sales and appears in the Sphere
Xbox has begun to invest a large amount of money in advertising, and it is no wonder. During the final stretch of the year we have Black Friday and Christmas. Two dates marked with fire on the calendar for obvious reasons, and that is that they are key dates to buy whims, or gifts for family or friends.
Talking about advertising in the spherefocuses on exclusive titles, such as starfield or the new Forza, along with its Xbox Series different from Sony and the recently debuted Spider-Man 2.
On the other hand, on YouTube he published a video promoting some of the games available on his platform. Specifically, available in Game Pass, which is the most attractive point of Xbox consoles. Pay a monthly fee in exchange for having hundreds of games, and where their exclusives are available from the day they are launched.
These are the new games coming to Game Pass
Since we mention Game Pass, we take this opportunity to let you know about the new games already incorporated or that will be incorporated throughout the current month of October. Among them is F1 Manager 2023, the remake of Dead Space, or Like a Dragon: Ishin!. Below we leave you with the list.
- Like a Dragon: Ishin! – Now available: console, PC and cloud
- F1 Manager 2023 –Now available: console, PC and cloud
- Cities: Skylines II – October 24: PC
- Dead Space (EA Play) – October 26: Xbox Series X|S, PC and cloud
- Frog Detective: The Entire Mystery – October 26: console and cloud
- Mineko’s Night Market – October 26: console, PC and cloud
- Headbangers: Rhythm Royale – October 31: console, PC and cloud
- Jusant – October 31: console, PC and cloud
Additionally, Xbox indicates that These games will no longer be available starting October 31:
- Gunfire Reborn
- Kill It With Fire
- Persona 5 Royal
- Solasta Crown of the Magister.